About us
RG Brands: high quality products and best service
RG brands is a leading beverage company. We create brands – each of which is designed to make people's life better. RG Brands are known to millions of consumers in Kazakhstan, Kyrgyzstan and Uzbekistan. We are an official partner of PepsiCo International and Pepsi Lipton International in Kazakhstan, Kyrgyzstan.
Our vision
Being a leader on the market with a population of 100 million inhabitants of the Eurasian region through sustainable and effective growth of brand families.
Our mission
Improving quality of people's life through innovations in beverage production, marketing and distribution. Together we make the world better!
RG BRANDS employs more than 2,500 people
These are experienced professionals - experts in product development, in the field of quality control, marketing, distribution and operations.
The team of employees is represented by both local talents and qualified specialists from near and far abroad. They bring their expertise to the company and share successful solutions from neighboring markets.
Every day, RG BRANDS employees think about how to improve life of each consumer.
The company through its brands daily speaks about the main values: goodness, importance of love for each other, traditions of hospitality and friendly life. We pay special attention to development of the future generation, a healthy lifestyle and environmental protection. The business we are building is designed to improve the rules of the game with the goal of becoming better, cleaner, fairer.
Social responsibility
The company seeks leadership in the region through its Five Forces strategy, which includes.
1) A portfolio of winning brands designed based on consumer needs
2) Direct access to customers and consumers, with transfer of expertise and best practices
3) Best operating performance
4) The best regional and local teams
5) Strong financial discipline and balance using regional leading practices
Our principles
We are passionate about our brands and company
The most valuable assets in our company are the brands and the people who create them. We give the opportunity to each member of our team to express their individual talents and professionalism in the spirit of teamwork and creativity. We combine innovation, expertness and experience to produce beverages that improve quality of people's life and add value to our clients' businesses.
We build a successful business together with our clients
Our business is successful when clients grow with us. Meeting the needs of clients, providing a portfolio of leading brands and the best service is the main responsibility of each employee of the company. We ensure that our clients receive the best service at every stage: ordering, timely delivery, commercial equipment support, operational solutions in the matters of business.
We think about consumers in everything we do
We are constantly developing our brand portfolio to benefit even more families. We try to stay ahead of people's changing tastes to offer the best solutions in consumption of beverages for every moment of life.